Articles
Field notes for pastors who want clarity, not another tactic.
Practical writing on church growth, church health, and church strategy — written for pastors of normal-sized churches.
Church Growth · 7 min read
The Real Reason First-Time Guests Don't Come Back
Most churches focus on attracting first-time guests. The harder problem is why those guests don't return — and it's rarely about parking or the welcome team.
Church Health · 8 min read
5 Signs Your Church Is Stuck (And What To Do About Each One)
Plateaued churches often share the same warning signs. Here are five of the most common — and what each one usually means for your next step.
Church Strategy · 6 min read
Why Borrowing Strategies From Bigger Churches Usually Backfires
Most church growth resources are built for large churches. Here's why copying their strategies often backfires for normal-sized churches — and what works better.